Kakato

The Client

Established in 2010 in Hong Kong, Kakato’s brand motto, “Healthy Food Means Healthy Pets” promises human-grade pet food that is both delicious and healthy for pets. Kakato pet food is made from 100% natural ingredients without any artificial colours, artificial flavours, preservative or flavour enhancer.

The Goal

As a relatively young brand, Kakato aims to raise awareness and establish itself as a trustworthy brand in the Singapore market.

The Strategy

We launched the biggest campaign ever in Singapore - engaging a whopping 2,000 pet influencers to post and cite their honest reviews upon trying Kakato wet canned food in a range of flavours.

@moche_themochi

7.14 %

ENGAGEMENT RATE

175K+

COMBINED REACH

7585

LIKES

495

COMMENTS
@itswolfandbear

@kakatofood_sg, #thewoofagency

@orichompsdaikon
@moche_themochi
@myyzephyr
@kyubi.ninetales
@henniesayy
@socks__toto
@themainecoonboy
@pufferthechowspitz