Nature's Protection Cat Food Launch in Singapore

Nature's Protection Cat Food Launch in Singapore

Nature's Protection Pet Food

Nature's Protection Pet Food provides specialized, functional, complete pet food that complements your pets' needs at every stage of their lives. We are also the only pet food with the patented mineral ingredient MicroZeoGen (MZG), which is backed by decades of research that it can help to: - Remove toxins, heavy metals, ammonia from the pet's body; - Improve absorption of nutrients; - Strengthen immune system. Right now, we have only brought in limited dry cat food range into Singapore. We look forward to bringing more of our range into Singapore in the future!

Campaign Brief:

Nature's Protection has launched 5 of its cat dry food formulae in Singapore! It is known for its high palatability and well-balanced nutrition, as well as its patented ingredient MicroZeoGen which helps with detoxification, nutrient absorption, and the strengthening of the immune system. We are looking for cats who would like to try this brand new food and improve their health!

You're suitable if you:

  • Have been looking for food that you'd like better (high palatability!)
  • Are you an indoor cat OR senior cat OR kitten?
  • Or do you have long hair and liked to have a healthy coat and skin?
  • Or do you starting to have urinary issues and need to watch your diet as a prevention?

Your captions should highlight the high palatability of the food, as well as the various health benefits of the food that helps to keep your cat healthy. This campaign is more informational, so long captions are welcomed! Feel free to inject your own personality into the posts, however.

The background should be clutter-free and with enough contrast to the packaging so that the packaging can be seen clearly. Try to make it more bright and airy, as per the brand image of being in nature. The cat should also be seen clearly with the food packaging. Additional videos of the cat eating the food are very welcomed.

Selected influencers will receive 1 bag x 2kg delivered to their house. 

Mandatories

  • @naturesprotectionsg @pawjourr @petsclubsg #naturesprotectionsg #sponsored #pawjourr #thewoofagency #petsclubsg

Campaign start date: Nov, 2021

Influencer Preferences

Total influencers

20

Min Followers count

300

Location

Singapore

Creator Types

Cats

Pet Lifestages

Puppy

Kitten

Adult

Senior

Key Products to Promote

Choose only one from the following:

Nature's Protection Senior Cat

Nature's Protection Senior Cat

Pet Food & Supplements

$44 retail value.

100% complete and balanced nutrition avoiding overweight and obesity and maintaining muscle tissue - Due to the balanced amount of fats in the feed, it is especially appropriate for senior cats, which tend to gain weight - Natural antioxidants can help to maintain natural body protective properties - Beneficial nutrients, feed ingredients of high quality can help to support smooth digestion crude protein – 30%, crude fibres – 2,1%, crude fat – 15%, crude ash – 6,5%, calcium – 0,85%, phosphorus – 0,7%, potassium – 0,7%, sodium – 0,3%, magnesium – 0,06%, Omega-3 fatty acids – 0,63%, Omega-6 fatty acids – 2,60%.

Nature's Protection Long Hair Adult Cat

Nature's Protection Long Hair Adult Cat

Pet Food & Supplements

$44 retail value.

- 100% complete and balanced nutrition enriched with valuable superfood ingredient coconut oil adapted to specific needs of long-haired cats. - Marine protein and fat sources provide optimal Omega-3 and Omega-6 fatty acids for a shiny, lustrous coat - The feed is enriched with natural virgin coconut oil which is especially valued in the world for its anti-microbic, anti-viral, and anti-bacterial effect to the organism. - Carefully selected ingredients and nutrients for optimal digestion - With evening primrose oil as a source of gamma-linolenic acid, essential for long-haired cats Analytical constituents: crude protein – 30% crude oils and fats – 20% crude ash – 7% crude fibres – 4,1% calcium – 1,1% phosphorus – 0,9% potassium – 0,7% sodium – 0,5% Omega-3 fatty acids – 0,43% Omega-6 fatty acids – 3,8%

Nature's Protection Kitten

Nature's Protection Kitten

Pet Food & Supplements

$39 retail value.

Until 1 year of age Suitable for pregnant and lactating female cats - 100% complete and balanced nutrition with unique Antarctic krill for kittens and mothers for healthy growth. - Supports natural defence systems - Easy to digest for a smooth weaning period - Can also be fed to lactating females so that the kittens learn to eat with her - Highest quality animal protein sources for muscle development Analytical constituents: crude protein – 36%, crude oils and fats – 22%, crude ash – 6,8%, crude fibres – 1,5%, calcium – 1%, phosphorus – 0,9%, potassium – 0,7%, sodium – 0,45%, omega 3 – 0,32%, omega 6 – 4,38%.

Nature's Protection Urinary Formula-S Adult Cat

Nature's Protection Urinary Formula-S Adult Cat

Pet Food & Supplements

$45 retail value.

- 100% complete and balanced dietetic nutrition, specially formulated for adult cats suffering from struvite bladder stones. - Efficiency approved by VETs. - Veterinary dietetic feed for cats' urolithiasis prevention and treatment the effectiveness of which, is approved by VET doctors. - The feed is especially appropriate for sterilized cats because it enhances natural body protection properties. - The feed is enriched with natural coconut oil which is especially valued in the world for its anti-microbic, anti-viral, and anti-bacterial effect to the organism. Analytical constituents: crude protein – 31,5%, crude oils and fats – 15%, crude ash – 6,5%, crude fibres – 2,8%, calcium – 1%, phosphorus – 0,7%, potassium – 1%, sodium – 0,5%, magnesium – 0,05%, Omega-3 fatty acids – 0,39%, Omega-6 fatty acids – 2,49%.

Nature's Protection Indoor Adult Cat

Nature's Protection Indoor Adult Cat

Pet Food & Supplements

$42 retail value.

Specially formulated for indoor cats to remain fit and healthy despite their reduced energy expenditure, but also suitable for cats that are outdoors regularly. - Moderate energy levels, along with L-Carnitine, help avoid overweight and obesity. - Quality protein sources help maintain solid muscle mass. - Selected carbohydrate and fiber sources help avoid the onset of hairball problems, frequently occurring with indoor cats. crude protein – 29%, crude oils and fats – 12%, crude ash – 6%, crude fibres – 4%, calcium – 1%, phosphorus – 0,85%, potassium – 0,7%, sodium – 0,5%, magnesium – 0,04%, omega 3 – 0,113%.

Campaign Deliverables

All influencers are expected to uphold the required deliverables.
You may proceed to share your content on social media within the stipulated deadline

1 x

Instagram Newsfeed Carousel Post

1 x

Instagram Story

Frequently Asked Questions