Campaign Brief:
We are looking for pet influencers to share about Pawjourr as a marketplace connecting brands such as Instinct, with pet owners to co-create content! From paid jobs to modelling gigs, get started on your pet’s career on Pawjourr. It's time to earn your own treats 😎
This is a partial-product sponsorship campaign - enjoy selected Instinct products at 30% off RTP!
Campaign start date: Sep, 2021
Influencer Preferences
Total influencers
20
Min Followers count
200
Location
Singapore
Creator Types
Cats
Dogs
Pet Lifestages
Puppy
Kitten
Adult
Senior
Key Products to Promote
Choose only one from the following:
Freeze-Dried Raw Meal Grain-Free Beef Recipe for Dogs
Pet Food & Supplements
$30 retail value.
Upgrade your dog's bowl from kibble to freeze-dried raw. Each Instinct Raw Freeze-Dried Meals recipe is protein packed with 85% meat & organs and 15% non-GMO fruits, vegetables; vitamins & minerals. Made without grain, corn, wheat, soy, legumes, artificial colors or preservatives. - 3x more real meat & nutrient-rich organs than kibble*, more animal-based protein in each bite for better nutrition and guaranteed meal time excitement *Compared to Instinct Original Kibble - Raw foods are never cooked, preserving the integrity of the ingredients and their nutrients, for 100% complete & balanced meals - Our raw recipes are freeze-dried for a less processed food than cooked kibble - which means better digestion and nutrient absorption. - Feeding raw supports healthy digestion, lean muscles, strong bones, vibrant skin & coat and overall energy and vitality - Made in the USA with the finest ingredients from around the world
Raw Freeze-Dried Meals Cage-Free Chicken Recipe Pet Food for Dogs
Pet Food & Supplements
$30 retail value.
Upgrade your dog's bowl from kibble to freeze-dried raw. Each Instinct Raw Freeze-Dried Meals recipe is protein packed with 85% meat & organs and 15% non-GMO fruits, vegetables; vitamins & minerals. Made without grain, corn, wheat, soy, legumes, artificial colors or preservatives. - 3x more real meat & nutrient-rich organs than kibble*, more animal-based protein in each bite for better nutrition and guaranteed meal time excitement *Compared to Instinct Original Kibble - Raw foods are never cooked, preserving the integrity of the ingredients and their nutrients, for 100% complete & balanced meals - Our raw recipes are freeze-dried for a less processed food than cooked kibble - which means better digestion and nutrient absorption. - Feeding raw supports healthy digestion, lean muscles, strong bones, vibrant skin & coat and overall energy and vitality - Made in the USA with the finest ingredients from around the world
Raw Freeze-Dried Meals Cage-Free Chicken Recipe for Cats
Pet Food & Supplements
$30 retail value.
Upgrade your cat's bowl from kibble to freeze-dried raw. Instinct Raw Freeze-Dried Meals Cage-Free Chicken Recipe is protein packed with 93% meat & organs and 7% non-GMO vegetables, fruits; vitamins & minerals. Made without grain, corn, wheat, soy, legumes, artificial colors or preservatives. - 3x more real meat & nutrient-rich organs than kibble*, more animal-based protein in each bite for better nutrition and guaranteed meal time excitement *Compared to Instinct Original Kibble - Raw foods are never cooked, preserving the integrity of the ingredients and their nutrients, for 100% complete & balanced meals - Our raw recipes are freeze-dried for a less processed food than cooked kibble - which means better digestion and nutrient absorption. - Feeding raw supports healthy digestion, lean muscles, strong bones, vibrant skin & coat and overall energy and vitality - Made in the USA with the finest ingredients from around the world
Raw Boost® Mixers® Digestive Health for Cats
Pet Food & Supplements
$15 retail value.
Top your cat's kibble with raw. Instinct® Raw Boost® Mixers® Digestive Health provides fiber and live, natural probiotics to help maintain digestive health. Our recipes combine cage-free chicken plus vibrant, functional, whole-food ingredients - 100% freeze-dried and bursting with flavor and nutrition. - Top your kibble with freeze-dried raw for fiber and live, natural probiotics to help maintain digestive health - perfect for indoor cats - Made with cage-free chicken plus vibrant, functional whole-food ingredients likes pumpkin, sweet potato, chicory root, apple cider vinegar & probiotics - Raw, whole-food ingredients are freeze-dried to gently remove the moisture, while locking in nutrients and flavor - Made without - grain, corn, wheat, soy, potato, artificial flavors or preservatives - Made in the USA with the finest ingredients from around the world. Natural nutrition with added vitamins and minerals
Campaign Deliverables
All influencers are expected to uphold the required deliverables.
You may proceed to share your content on social media within the stipulated deadline
1 x
Instagram Newsfeed Static Image Post
Creative Direction:
Show off your pawdeling skills! ✨
In your post, show your pets clearly together with the product. You can even showcase feeding time with the items you've got from the campaign.
Reference images credit: Tobithespitzx & Shmeowby