Pawfurry

Pawfurry

Pawfurry

Pawfurry

Singapore

Founded by 2 best friends with a family of 6 dogs combined, Pawfurry aims to provide the most delicious, healthiest, and affordable treats to all their paw friends, only using 100% natural ingredients, with no preservatives nor fillers. They’re looking for petfluencers to try out their range of treats today!

Campaign Brief:

PLEASE READ

✅ This is a partial-product sponsorship campaign 

✅ You’ll be required to make a purchase from Pawfurry here

Minimum purchase of $15, excluding delivery fee 

You will be reimbursed 50%, capped at $10 

Each receipt can only be tagged to 1 unique account 

 

We encourage pet owners to only sign up for campaigns that they are genuinely interested in.

Mandatories

  • Tag @pawjourr, @thewoofagency, and @pawfurry.sg Tag paid partnership with @thewoofagency Hashtag #pawjourr, #thewoofagency, #pawfurry & #ad Your post has to be kept on your newsfeed for minimum 3 months

Influencer Preferences

Min Followers count

200

Location

Singapore

Creator Types

Dogs

Cats

Pet Lifestages

Adult

Senior

Puppy

Kitten

Key Products to Promote

Choose only one from the following:

Dehydrated Shisamo Pets Treats (8pcs)

Dehydrated Shisamo Pets Treats (8pcs)

$8.9 retail value.

Shisamo is a healthy pet treats for our furkids as it provides health Omega 3 and a variety of other vitamins and minerals that are beneficial for their health! Quantity: 8 Shisamo per pack ingredient: Shisamo Recommended storage: keep refrigerated for best freshness All orders will be freshly prepared upon order! All treats should be introduced slowly and do not feed more than 10% of their daily food intake. We recommend consuming treats within 3months (kept refrigerated) from the manufacturing date.

Chicken Jerky for Pets

Chicken Jerky for Pets

$7.9 retail value.

Chicken is a great source of protein which provides dogs with lots of energy. It's also a good source of Omega 6 fatty acids which are good for the skin and coat, and has essential amino acids and glucosamine for healthy bones. Quantity: 60g or 100g Recommended Storage: Kept Refrigerated All Orders are freshly made upon order WITHOUT Adding preservative. All treats should be introduced slowly and not exceeding 10% of their daily food intake. We recommend consuming treats within 3 months (Kept refrigerated) from the manufacturing date.

Pork Jerky for Pets

Pork Jerky for Pets

$7.9 retail value.

Made with only lean pork, Pawfurry's pork jerky is a great source of protein which provides dogs with sufficient energy. It is crispy and delicious. Your pet will surely love it! Quantity: 60g or 100g Recommended Storage: Kept Refrigerated All Orders are freshly made upon order WITHOUT Adding preservative. All treats should be introduced slowly and not exceeding 10% of their daily food intake. We recommend consuming treats within 3 months (Kept refrigerated) from the manufacturing date.

Dehydrated Duck Feet Pet Treats (8 pcs)

Dehydrated Duck Feet Pet Treats (8 pcs)

$7 retail value.

Duck feet are a deliciously crunchy treat that dogs can’t get enough of. They are digestible, high in protein, and relatively low in fat. They are also a natural source of glucosamine and chondroitin which may have anti-inflammatory benefits and boost joint health. Quantity: 8Pcs Recommended storage: Kept refrigerated All our treats are made fresh upon orders WITHOUT preservatives. All treats should be introduced slowly and do not take more than 10% of daily food intake. We recommend consuming treats within 3 months (Kept refrigerated) from manufacturing date.

Dehydrated Mussels Pet Treats

Dehydrated Mussels Pet Treats

$8.9 retail value.

Mussels are considered a superfood because it contains a wide variety of omega-3 fatty acids, antioxidants, and a wide variety of vitamins and minerals for your furkid. Quantity: 60g or 100g Recommended Storage: Kept Refrigerated All Orders are freshly made upon order WITHOUT Adding preservative. All treats should be introduced slowly and not exceeding 10% of their daily food intake. We recommend consuming treats within 3 months (Kept refrigerated) from the manufacturing date.

Dehydrated Chicken Feet Pet Treats (10pcs)

Dehydrated Chicken Feet Pet Treats (10pcs)

$7 retail value.

Chicken Feet is extremely safe for Pets consumption. It is rich in glucosamine and Chondroitin that help dogs and cats maintain their joint Heath and reduce joint pain caused by age or arthritis. Quantity: 10Pcs Recommended storage: Kept refrigerated All our treats are made fresh upon orders WITHOUT preservatives. All treats should be introduced slowly and do not take more than 10% of daily food intake. We recommend consuming treats within 3 months (Kept refrigerated) from manufacturing date.

[Customisable] Bundle of 3 x 50g jerky

[Customisable] Bundle of 3 x 50g jerky

$32 retail value.

Bundle of 3 jerkies of your choice. *Glass jars included* To Note: - Airtight glass jars included - Per sticker word limited to 7 alphabet - Additional stickers, +$1 choice of meats - Chicken - Pork - Beef

[Customisable] Big Airtight Glass Jars with Treats

[Customisable] Big Airtight Glass Jars with Treats

$30 retail value.

Airtight glass jar with 150-180g of treats of your choice! Choice of meat - Chicken - Pork - Beef All our treats are freshly made without adding preservatives!! Order now!! Great for your furkids or as a gift!

Chicken Wing Tip Pet Treats (10 pcs)

Chicken Wing Tip Pet Treats (10 pcs)

$6 retail value.

Chicken Wing Tip are a size-appropriate treat for dogs and cats of all sizes and breeds. Its is a great source of protein, great for their cranial-facial muscles and cleans their teeth! Quantity: 10Pcs Recommended storage: Kept refrigerated All our treats are made fresh upon orders WITHOUT preservatives. All treats should be introduced slowly and do not take more than 10% of daily food intake. We recommend consuming treats within 3 months (Kept refrigerated) from manufacturing date.

Campaign Deliverables

All influencers are expected to uphold the required deliverables. Final submissions are subjected to the client’s approval.

1 x

Instagram Newsfeed Static Image Post

Creative Direction:

What kind of visuals will be great for this campaign? 📸

Your post can be in any format - static, video, carousel etc

Please include a photo or video showcasing your furkid enjoying the treats 

The products should be shown clearly in your photo. We encourage owners to take high quality photos which are bright and high-res. 

1 x

Instagram Story

Creative Direction:

What kind of visuals will be great for this campaign? 📸

Please include a photo or video showcasing your furkid enjoying the treats

The products should be shown clearly in your IG Story. We encourage owners to take high quality Stories which are bright and high-res.

1 x

others

Creative Direction:

Leave a review of your experience with the brand here

Frequently Asked Questions

(1) How do you determine who gets selected for the campaign?

- Proven track record of producing high-quality photos with well-thought-out captions in a timely manner. - High engagement level (e.g 5% & above). - Other factors include the frequency of sponsored posts, # of vendors you work with, etc.

(2) What happens if my pet doesn't like the product?

- We understand that not all pets are going to love the same brand, just like humans. In the event that your pet rejects the food, please take a video and reach out to the brand. - Typically, brands will allow pet owners to withdraw from the campaign with no penalty. However, no reimbursement will be given.

(3) What do usage rights mean?

- Usage rights refer to giving brands the right to use your content for paid marketing — e.g. running social media ads with no credits. - To know if the campaign requires usage rights, please refer to the brief. If not, brands can only repost your social media content with proper credits. In the event that a brand uses your content inappropriately, please alert us at hello@pawjourr.com

(4) What happens if I MIA and/or back out from a campaign?

- Brands will be able to leave a review on the creator they have worked with on the backend. - In the event that a creator did not complete the project deliverables within the stipulated timeline, and/or quality content with no valid reasons, the brand will likely leave negative feedback and other brands will be able to see them. This will affect your chance to work on other campaigns and/or get selected. - Likewise, a brand will also leave positive feedback for creators whom they enjoyed working with.